3 Questions Manufacturers Ask about Social Media

May 1, 2019

We get many queries from manufacturers about social marketing - mostly, why and how should I use it - so here are our answers to the most-popular questions manufacturers ask about social media. B2B operations have increasingly embraced social media as a strategic marketing tool. In fact, 9 out of 10 companies are active on at least one platform.

Spotlight

Zaneen Lighting

Zaneen is an exclusive North American distributor of European designed and manufactured lighting products. Founded by Robert Pietrobon in 1981, Zaneen is a second generation family owned and operated business.

Other Infographics
news image

Manufacturing in 2022 Five Emerging Trends in the Industry

Infographic | January 15, 2022

Manufacturing companies are developing innovative manufacturing plans for 2022. Technology is the next game-changer in production.Let's take a look at the top five industry trends.As technology takes over and enhances many of the processes we used to handle with manual labor, we are freed up to use ourminds creatively, which leads to bigger and better leaps in innovation and productivity.

Read More
news image

Scaling AI in Manufacturing Operations: A Practitioners Perspective

Infographic | December 13, 2019

AI enables organization to optimize product availability by decreasing out of stocks and spoilage. AI can also help with getting a better understanding of sales patterns. L’Oreal uses AI algorithms to predict demand based on a wide variety of data gathered from social media, weather, and financial markets. AI enables organizations to expediate product development and R&D by reducing the test times and driving more concrete insights from customer data and demands.

Read More
news image

Digital Manufacturing Marketing Plan Five Checklists

Infographic | January 3, 2022

Small and medium-sized manufacturers (SMMs) must recognize that utilizing digital platforms is the most significant way of marketing for manufacturing companies Amid the rising instability of the industrial environment, manufacturers must betterunderstand their target groups to build product marketing strategies adapted to their demands.

Read More
news image

Enhancing Decision-Making with Cognitive Computing in Industry 4.0

Infographic | August 10, 2023

Shaping Industry 4.0 decisions through the power of cognitive computing to drive insights and process optimization through AI and data analysis.

Read More
news image

Predictive Maintenance: Everything You Need to Know

Infographic | March 8, 2022

Predictive maintenance is a strategy that employs data analysis tools and procedures to identify anomalies in your operation and potential equipment. It also addresses process problems before they cause failure.

Read More
news image

TIM WOOD The Wastes of Lean Manufacturing

Infographic | January 28, 2022

According to lean principles, lean manufacturing waste is any action that does not add value to the customer, 69.7% manufacturing companies apply lean manufacturing practices.

Read More

Spotlight

Zaneen Lighting

Zaneen is an exclusive North American distributor of European designed and manufactured lighting products. Founded by Robert Pietrobon in 1981, Zaneen is a second generation family owned and operated business.

Events