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. https://blog.thomasnet.com/increase-your-brand-manufacturing-business
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SHARESHARESHARE
INCREASE YOUR BRAND WITH THE STORY OF YOUR MANUFACTURING BUSINESS
Take the case of Lori and Traci Tapani, co-presidents of Wyoming Machine, a sheet metal fabrication manufacturer. The women inherited the company from their father, who is now retired and enjoys restoring antique Harley Davidson bikes, among other hobbies. Their situation is rich with details they could expand on: being female leaders in a male-dominated industry, the nature of running a family business, the transition from machining to metal fabrication, and much more. Each aspect of their story is a potential blog post, web page, video content, press opportunity or social media campaign. JOSEPH RAUCH READ MORE