The Rise of Industry 5.0: When Men and Machines Work Together

THE RISE OF INDUSTRY 5.0

From Cyber-physical to Human Cyber-physical Systems (H CPS)

Nurturing human-machine interaction in manufacturing will require the adoption, standardization, and implementation of new technologies. One of these new technologies is the cobot, or collaborative robot, the next generation of robots will be aware of human presence. It will understand the goals and desires of its human operator at the assembly line and learn to predict behaviors in advance. This will take automation at the assembly line to the next level, boosting efficiency tenfold. Human Cyber-Physical Systems will also help bridge the gap in accountability, sustainability, and safety left by Industry 4.0.

Digital technology has spread its tentacles deep into the manufacturing industry. As the emergence of Industry 4.0 shows, cyber-physical systems at the heart of production are paving the way for future innovation. Many industries are still far from digital transformation.

The Fourth Industrial Revolution, or Industry 4.0, originated from a German government strategy document. The initiative aimed to transform cyber-physical systems that used the Internet of Things (IoT) to communicate and the cloud to store and secure data into integrating human intelligence.

This is where Industry 5.0 came in the picture. First introduced at the CeBIT 2017 held in Hannover; it was then called Society 5.0 and focused on resilience and sustainability of manufacturing. According to a survey by Accenture, 85% of 500 manufacturing executives agreed that robots and workers working together on production lines would become the norm. However, the human-integrated aspect of Industry 5.0 isn’t a standalone feature.


Moving Towards Society-Centric Manufacturing

Unlike in the past industrial revolutions, the current manufacturing industry focuses more on mitigating the adverse effects of production and manufacturing. Building synergy between man and machine is becoming the mainstay of Industry 5.0owing to the emergence of growing human-centric, socially-impactful manufacturing. This is accomplished by implementing environmentally responsible practices or through human intervention. In addition, Industry 5.0 extends its human-centric approach to push for relentless mass personalization that combines artificial intelligence and data analytics.

“For companies that make engineered-to-order products, tedious design and engineering tasks are often the bottlenecks for selling more products and preparing them for each customer.”

Scott Heide, Chief Executive Officer at Engineering Intent Corporation

In a Nutshell

Concerns about job loss no longer hold strong. This is partly due to the inseparable nature of human intelligence from innovation and how it is used in automation. Industry 5.0 has galvanized this approach. Its three main components: smart systems, smart devices, and smart automation will synergize physical and human intelligence to achieve resource optimization, seamless personalization and societal growth and harmony.

There is a school of thought that says machines will be able to customize manufacturing by using data and AI. It may seem like a continuation of job losses due to automation, but even then, human intelligence cannot be replaced and that is the true rationale behind the emergence of Industry 5.0.

Spotlight

Cincinnati Incorporated

Since our founding in the late 1890’s as The Cincinnati Shaper Company, CINCINNATI Incorporated has built its reputation on three principles: innovation, performance and endurance. We built on our leadership with those early machines to begin manufacture of metal fabrication equipment in the early 1920's, and this remains our primary focus.

OTHER ARTICLES
Manufacturing Technology, Future Of Manufacturing

Factors Explaining Why American Manufacturing Is Growing

Article | July 11, 2022

Even though Silicon Valley has built its reputation on innovation, it is believed that it has lost its edge. Business entrepreneurs were encouraged to focus on gleaming venture capitalists, to sell bigger dreams to the most popular technology. The future of the American manufacturing industry is predicted to have more growth than the past two decades, and here are the reasons why: Excluding the Middleman: From ancient times, manufacturers sold through retailers who acted as middlemen in the distribution process, but with the upgradation of the industry, manufacturers can now directly connect to the consumers and the government. Rising Demand for US Made Products: The US population leans more towards products that are made in America. Hence, the manufacturers make extra efforts to produce high quality premium products for their customers. Customer Loyalty and Support: Customers love to connect with the brand and understand the brand’s struggle to manufacture and create excellent products. Engaging customers in the journey will help manufacturers gain insights and feedback, and improvise accordingly. People today are more keen towards seeing improvements sooner, and it has become much easier to hear from customers, iterate, fail, pivot, and improve quickly. Conscientious Capitalism’s Rise: When you take into account the carbon cost of transportation imports, there is another clear advantage to the growth of domestic production. Important financial advisors are also raising this alarm. For instance, the polypropylene required for the majority of PPE is manufactured in the U.S., transported to China, used to make masks, and then returned. Additionally, since at least 18% of air pollution is caused by ocean freight, domestic product manufacturing may benefit both the environment and consumer demand. Energy Costs: The cost of energy consumption in the United States is declining, which is crucial when competing with foreign companies. For the first time in modern history, domestic production has a strategic advantage because electricity is the second-highest cost after labor. Automation: The strategic advantage of cheap labour possessed by international competitors is eliminated by the growth of automation. Over the next ten years, robotic automation is expected to challenge enterprises that have relied on cheap labour as a competitive advantage, paving the way for a revival of American manufacturing.

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Additive manufacturing offers the potential to accelerate the pace of electronics manufacturing by creating a number of unique opportunities, such as the ability to combine multiple materials in single print jobs. The technology is also much more accessible than it previously was. Plus, it enables faster prototyping, which could speed the time to market and prevent costly mishaps that disrupt the production process. Here’s a look at some of the many benefits additive manufacturing brings to the electronics sector. One Giant Leap Adoption rates for electronics made with additive manufacturing will continue to climb as people realize its versatility. Thanks to a new project associated with students at Embry-Riddle Aeronautical University, we could see materials made with additive manufacturing are as well-suited for use in space as on Earth.

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5 Ways Inbound Marketing Can Maximize your Business Growth in 2021

Article | April 6, 2021

Inbound marketing has become a vital part of the manufacturing industry, especially after the pandemic. Marketers want to get more business, more high-quality leads, increase revenue, and expand it into new markets. A lot of opportunities are arising for manufacturers to embrace its effectiveness—especially online. Unlike other industries, the manufacturing industry is not safe from the continual pendulum swing of updates, new platform creation, and changing buyer preferences. Manufacturing marketing has its own blend of deliverables and initiatives that can spell the success of your business. Until now, you must have realized that your traditional marketing tactics are obsolete and would have planned to get the inbound marketing program off the ground. Now what? Here comes the critical part—understanding how to implement inbound marketing for your business to generate high revenue. With the help of these five steps, you can stay ahead of your competition. Before you approach the steps, first you need to: Identify your Customers’ Pain Points Understanding what frustrates your buyers gives an insight into how to answer the queries they look for. To determine what queries your buyers may have, you can: Interview your customers: Your customers are your leading source of information. Ask them what solutions they are searching for. What content did they read to solve their solutions? What information, insights, FAQs, or product details can help them? This way, create content that answers all of these questions. Talk to your sales representative: Your sales team is on the front line with your buyers/customers. They very well know what content gaps can be filled. Identify the gaps and work accordingly. These considerations will help you to stay updated in the competitive landscape of manufacturing marketing. Now, start your inbound marketing program by following these steps. Update Website When planning inbound marketing, your website becomes the center of the universe. It’s where all your marketing efforts, like great content for your prospective buyers come in. After all, this is how you’re going to start ranking on search engines and driving in leads. Before you get to this part, you’ll need to do a basic audit to ensure your website is in tandem with your targeted audiences’ expectations. The website interface is the focal point that helps buyers to interact. This will help them to interact with your business. And if their experience is negative, they’ll probably never bother to read further. To avoid such circumstances, here are a few critical web design tips you should know and implement: A Clean Look Keep your website simple and embrace spaces to make it more appealing to the eyes. Too many visuals and color combinations will make it hard to find the information they’re searching for. Creating a simple yet appealing website neither costs your pockets nor makes it hard for your audiences to contact you. Mobile-friendly Design Tablets and smartphones have overtaken desktop computers. So, creating a mobile-friendly design will ensure your website looks impressive on any screen size. Your audience does not feel lost, and it helps to scroll information from your website. Move from HTTP to HTTPS With massive data breaches becoming common in the internet world, your audience will be more concerned with security and privacy than ever. Converting your website from HTTP to HTTPS will protect their information. Also, it will help you get ranked on the Google search engine. Create Informative Content Content is the backbone of inbound marketing efforts. It’s how you can build a strong audience base for your business and convert them into leads. To market your business effectively, you need to provide informative yet relevant content at every stage. Think of creating a blog to inform rather than a sales tool. With this notion, your content will rank and stay on top of the mind throughout your customers’ buyer journey. This means your industry-related content has to be interesting and attract visitors to become your leads. To understand how your content needs to work, list these funnels of content ideas and try implementing them. Content Ideas: Top Funnel Include content in these ways: Blogs eBooks Industry research Social media posts Videos on factory products tour Content Ideas: Middle Funnel While the top of the content funnel is the widest, the middle of the funnel is often the deepest. It includes content type such as: Comparison guides Case studies ‘How to’ guides Content Ideas: Bottom Funnel The bottom funnel creates chances to close the deal and convert visitors/buyers into leads. This includes content ideas such as: Brochures Product reviews Call to action So, in the marketing competition landscape, many manufacturers are busy updating their inbound marketing strategies like you. Many others have overhauled their business. While you have a lot on your end, inspire yourself to create that excellent piece of content now! Invest in Marketing Technologies and Automation One way to grow your business through inbound marketing is automating your marketing efforts. This way, you can devote more time focusing on the bigger picture. There are tons of tools online to help organize strategies, create content, schedule emails, campaigns and publish to your website. Use them! Marketing technology usage can help your business to operate faster and more accurately. Here are some automation tools to use: G Suite: Google’s products are becoming just ubiquitous with a bonus—everything is in the cloud today. You can find your work easily and access it from any device. Also, manage all marketing efforts from one place and collaborate globally in no time with clients. Sales and Marketing CRM: Customer Relationship Management (CRM) software, like HubSpot CRM, gives you a quick view of your marketing funnel and sales channel. Not only does it enable transparency all across, but it gives you hours back in the day by starting different events and marketing flows automatically. Email Marketing: Emails are the most effective marketing channels in terms of ROI. Email usage endures growing around 4% year-over-year. And has no signs of slowing down anytime soon. In this case, many emailing tools are available. Like HubSpot is well known for its CRM and inbound marketing software. It boasts exceptional deliverability for emails. With about 2,000 email sends/month, contact lists, a drag-and-drop email builder, and ready-made templates, you can start right away. These are some examples to decide what's best for your industrial inbound marketing efforts. Get started today! Keep Tracking your Marketing Efforts You’re spending your time, energy, efforts, and resources on marketing to grow your business. So, it’s essential to track your marketing initiatives and see if it’s functioning as expected or not. Here are some crucial aspects with which you can keep track of your marketing program: Get an ROI measuring tool:For measurable goals, you’ll want to select KPIs to measure ROI. Some common ones include the cost per sale, per lead, overall marketing program, and overall customer relationship length. You can also set points for channel performance with campaign-specific KPIs, including email open rate or social media impressions. Google Analytics:This is a free tool. It will help monitor your website's health by tracking site metrics such as page views, visits, and clicks. With this, you can easily set up customized reports to monitor specific metrics of interest for your campaigns. Lastly, get a lead generation tool that tracks who is in-market for your services. How they’re interacting with your online presence and where they are in their solution journey. Inbound Marketing Case Study: Get Inspired! If you ask your competitors what their main goals are for their company, the answer would most likely be related to increasing sales and leads. Even if they mentioned other purposes, such as improving website performance and SEO or redesigning a website, the main objective would be to get more traffic. And it will lead to more sales. For Corrugated Metals, Inc., these were the goals. This manufacturing company deals in roll formation. It manufactures products for the equipment, construction, transportation, and defense industries. The company used inbound marketing strategies during the pandemic and found success with it, resulting in: Increased quality leads Increased sales revenue More opportunities from the manufacturing industry for long term sales potential Redesigned their website to bring design and UX (user experience) up to date and increase engagement Maintained and increased SEO Through the implementation of inbound marketing, the company saw a 198% hike in website traffic and an implausible 285% increase in leads. But that wasn’t all. The quality of leads radically improved by 321%. Since they were able to identify and target long-term sales prospects through persona-based targeting and lead nurturing, they lined up a potential million dollar per year customer. This created a possibility of 20 years of recurring sales. Let’s Recap In a nutshell, using these inbound marketing tactics can bring high revenues to your business. To recap: 1) PLAN! Do as much research as you can. Know your industrial customers. Find what’s trending. Analyze what worked, what didn't work, and why. And start with these ways to boost marketing for your business. 2) CREATE! Use the information as the backbone to create a stellar inbound marketing plan. Be patient, and do one project at a time. 3) OPTIMIZE! There are ways to improve. And if you’re testing correctly — no industrial marketing strategy will ever fail. In a recent 2020 Thomas Industrial Survey, there has been a 12% surge in website usage by manufacturers using inbound marketing campaigns to connect with more buyers and customers since the outbreak of COVID-19. Therefore, adjusting your manufacturing inbound marketing strategies today will perhaps help you win more business down the road. Frequently Asked Questions What manufacturers should follow to do inbound marketing? Manufacturers implementing inbound marketing should follow some crucial aspects before they start. These attract customers—don’t interrupt them, measure all activities, nurture leads, do SEO and social media activities precisely. What are the four stages manufacturing marketers should know about inbound marketing? There are a lot of relatable things to do inbound marketing. But along the top four things, manufacturers must know to drive business growth are attract, convert, sell and create leads. Does inbound marketing for manufacturing works? Absolutely. Inbound marketing for manufacturers has been fruitful. If you are willing to include it in your business, you will reap its benefits and see your business growing with time. Creating a proper strategy is foremost. { "@context": "https://schema.org", "@type": "FAQPage", "mainEntity": [{ "@type": "Question", "name": "WHAT MANUFACTURERS SHOULD FOLLOW TO DO INBOUND MARKETING?", "acceptedAnswer": { "@type": "Answer", "text": "Manufacturers implementing inbound marketing should follow some crucial aspects before they start. These attract customers—don’t interrupt them, measure all activities, nurture leads, do SEO and social media activities precisely." } },{ "@type": "Question", "name": "WHAT ARE THE FOUR STAGES MANUFACTURING MARKETERS SHOULD KNOW ABOUT INBOUND MARKETING?", "acceptedAnswer": { "@type": "Answer", "text": "There are a lot of relatable things to do inbound marketing. But along the top four things, manufacturers must know to drive business growth are attract, convert, sell and create leads." } },{ "@type": "Question", "name": "DOES INBOUND MARKETING FOR MANUFACTURING WORKS?", "acceptedAnswer": { "@type": "Answer", "text": "Absolutely. Inbound marketing for manufacturers has been fruitful. If you are willing to include it in your business, you will reap its benefits and see your business growing with time. Creating a proper strategy is foremost." } }] }

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Spotlight

Cincinnati Incorporated

Since our founding in the late 1890’s as The Cincinnati Shaper Company, CINCINNATI Incorporated has built its reputation on three principles: innovation, performance and endurance. We built on our leadership with those early machines to begin manufacture of metal fabrication equipment in the early 1920's, and this remains our primary focus.

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MaxLinear Launches Product Design Kit for Active Electrical Cables Using Keystone PAM4 DSP

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PsiQuantum, Mitsubishi UFJ Financial Group and Mitsubishi Chemical Announce Partnership to Design Energy-Efficient Materials on PsiQuantum’s

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Smart Factory

PsiQuantum, Mitsubishi UFJ Financial Group and Mitsubishi Chemical Announce Partnership to Design Energy-Efficient Materials on PsiQuantum’s

PsiQuantum | January 30, 2024

PsiQuantum and Mitsubishi UFJ Financial Group announced that they are beginning work with Mitsubishi Chemical Group on a joint project to simulate excited states of photochromic molecules which have widespread industrial and residential potential applications such as the development of smart windows, energy-efficient data storage, solar energy storage and solar cells, and other photoswitching use cases. Qlimate, a PsiQuantum-led initiative that includes MUFG as a partner, focuses on using fault-tolerant quantum computing to crack the most challenging computational problems and accelerate the development of scalable breakthroughs across climate technologies, including more energy-efficient materials. Mitsubishi UFJ Financial Group (MUFG) is committed to supporting the world’s transition to a sustainable future, and to encourage industry access to the most promising breakthrough technologies. By pioneering PsiQuantum’s Qlimate solutions with industry leader Mitsubishi Chemical, MUFG is at the forefront of quantum computing for sustainability. This joint project will determine whether high-accuracy estimates of excited state properties are feasible on early-generation fault-tolerant quantum computers, specifically focusing on diarylethenes used for energy-efficient photoswitching applications. The project will allow Mitsubishi Chemical to gain early insights into how and when fault-tolerant quantum computing can be deployed in support of critical, scalable, sustainable materials. Because predicting the optical properties of materials requires complex analysis of excited states, standard algorithmic techniques for simulating these molecules (such as the Density Functional Theory, or DFT) often produce qualitatively incorrect results. The project will bring together Mitsubishi Chemical’s deep experience of computational chemistry and PsiQuantum’s leading expertise in fault-tolerant quantum computing to push the boundaries of approaching the complex physics in these systems and pave the way to developing new, more powerful energy-efficient photonic materials. Philipp Ernst, Head of Solutions at PsiQuantum, said: “PsiQuantum has dedicated teams who identify, describe and solve complex problem sets with best-in-class quantum algorithms. These are designed specifically to run on fault-tolerant quantum computers and will tackle previously-impossible computational challenges. This partnership will leverage our team’s unique know-how and Mitsubishi Chemical’s expertise in photochromic materials. We are grateful for MUFG’s visionary support in our mission to deploy high-impact quantum computing solutions to fight climate change.” Suguru Azegami, Managing Director, Sustainable Business Division, MUFG said: “We are excited to partner with PsiQuantum and Mitsubishi Chemical on our journey to explore possibilities of quantum computing technologies to solve the imminent global challenge. PsiQuantum’s vision to develop the first utility scale quantum computer before the end of the decade has inspired us, which led our initiative to participate in the Qlimate partnership as the first and sole member from Japan. Mitsubishi Chemical is leading efforts to use the cutting-edge technology to develop next generation materials and we are honored to support the company as its long term financial partner.” Qi Gao, Senior Chief Scientist, Mitsubishi Chemical said: “We are pleased to be part of the partnership and are grateful for MUFG’s support. Mitsubishi Chemical’s over 40 years background in computational chemistry and PsiQuantum’s domain specific knowledge for quantum control is a great fit with the collaboration effort of improving calculation accuracy on quantum device. We hope the partnership will accelerate the innovation of revolutionizing computational studies in chemistry and materials science.” About PsiQuantum PsiQuantum is a private company, founded in 2015 and headquartered in Palo Alto, California. The company’s only mission is to build and deploy the world’s first useful, large-scale quantum computer. Many teams around the world today have demonstrated prototype quantum computing systems, but it is widely accepted that much larger systems are necessary in order to unlock transformational applications across drug discovery, climate technologies, finance, transportation, security & defense and beyond. PsiQuantum’s photonic approach enables rapid scaling via direct leverage of high-volume semiconductor manufacturing and cryogenic infrastructure. The company is partnered with the SLAC National Accelerator Laboratory at Stanford University and Sci-Tech Daresbury in the United Kingdom. About Mitsubishi UFJ Financial Group, Inc. (MUFG) Mitsubishi UFJ Financial Group, Inc. (MUFG) is one of the world’s leading financial groups. Headquartered in Tokyo and with over 360 years of history, MUFG has a global network with approximately 2,000 locations in more than 50 countries. The Group has about 160,000 employees and offers services including commercial banking, trust banking, securities, credit cards, consumer finance, asset management, and leasing. The Group aims to “be the world’s most trusted financial group” through close collaboration among our operating companies and flexibly respond to all of the financial needs of our customers, serving society, and fostering shared and sustainable growth for a better world. MUFG’s shares trade on the Tokyo, Nagoya, and New York stock exchanges. About the Mitsubishi Chemical Group Corporation Mitsubishi Chemical Group Corporation (TSE: 4188) is a specialty materials group with an unwavering commitment to lead with innovative solutions to achieve KAITEKI, the well-being of people and the planet. We bring deep expertise and material science leadership in core market segments such as mobility, digital, medical and food. In this way, we enable industry transformation, technology breakthroughs, and longer, more fruitful lives for us all. Together, around 70,000 employees worldwide provide advanced chemistry-based solutions to deliver the core elements of our slogan — “Science. Value. Life.”

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Manufacturing Technology

Kimberly-Clark Professional™ Improves Protection for Lab Workers with New Kimtech™ Polaris™ Nitrile Exam Gloves

Kimberly-Clark Professional | January 16, 2024

Kimberly-Clark Professional™ announced the availability of new Kimtech™ Polaris™ Nitrile Exam Gloves for use in laboratory settings that afford users the highest level of protection, durability and comfort from a glove in the Kimtech portfolio. Featuring a new dark magenta color unique to Kimberly-Clark Professional and a proprietary high-quality nitrile formulation, Kimtech Polaris Nitrile Exam Gloves have one of the lowest acceptable quality levels (AQL) for pinholes at 0.65, when compared to leading competitors. The average tensile strength is 31 megapascal (MPa) after aging, more than double the strength of the industry standard. The gloves also have been tested against some of the harshest chemicals used in labs and industrial work environments,1 meeting and exceeding the industry standards for exam gloves. "Kimtech Polaris Nitrile Exam Gloves were created with the end-user in mind and represent a new chapter in innovation for Kimberly-Clark Professional," said Anuj Sinha, General Manager, Personal Protective Equipment (PPE) and Partnership Products, Kimberly-Clark Professional North America. "Our goal was to elevate the glove – making it more durable than our other gloves without sacrificing comfort." Certified by U.S. Ergonomics, Kimtech Polaris Nitrile Exam Gloves provide measurable ergonomic benefits to the user by improving comfort and fit and minimizing the risk factors that may cause injuries. The gloves are specifically designed to protect professionals in laboratory settings, and they are also suitable for industrial work environments, pharmaceutical manufacturing, medical device manufacturing and biotechnology. "These exam gloves are typically worn for long periods, so comfort was top of mind when designing Polaris," said Sinha. "Beyond the fit of the glove, we gave it breathability and thermal comfort resulting in a glove 80% of daily glove users found favorable versus their current glove, according to a recent study.2" In addition to delivering greater comfort and superior barrier protection, Kimtech Polaris Nitrile Exam Gloves will also help in advancing customers' sustainability goals, as it is recyclable through The RightCycle™ Program by Kimberly-Clark Professional. Through The RightCycle Program, eligible non-hazardous Kimberly-Clark Professional PPE waste, such as Kimtech Polaris Nitrile Exam Gloves, are collected at the end user's facility and taken to a recycling partner where they are turned into plastic pellets used to make durable consumer goods. Kimtech Polaris Nitrile Exam Gloves do not contain silicone,3 are food contact safe4 and meet United States Pharmacopeial Convention (USP) <800> guidelines.5 The gloves are available for purchase as of Jan. 2, 2024, and are being stocked by a large number of scientific and industrial distributors. About Kimberly-Clark Professional™ Kimberly-Clark Professional™ partners with businesses to create Exceptional Workplaces, helping to make them healthier, safer and more productive. Key brands in this segment include Kleenex, Scott, WypAll, KleenGuard and Kimtech. To see how Kimberly-Clark Professional is helping people around the world to work better About Kimberly-Clark Kimberly-Clark and its trusted brands are an indispensable part of life for people in more than 175 countries. Fueled by ingenuity, creativity, and an understanding of people's most essential needs, we create products that help individuals experience more of what is important to them. Our portfolio of brands, including Huggies, Kleenex, Scott, Kotex, Cottonelle, Poise, Depend, Andrex, Pull-Ups, GoodNites, Intimus, Neve, Plenitud, Sweety, Softex, Viva and WypAll, hold No. 1 or No. 2 share positions in approximately 80 countries. We use sustainable practices that support a healthy planet, build strong communities, and ensure our business thrives for decades to come. We are proud to be recognized as one of the world's most ethical companies by Ethisphere for the fifth year in a row.

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