DATA-DRIVEN MARKETING FOR MANUFACTURING

According to a recent post by Microsoft’s Colin Masson, in the battle to win customers and differentiate from competitors, manufacturers are embracing a strategy of Intelligent Operations. Companies are using the advantages of digital technology to build intelligence, connectivity and personalization into products, thrilling customers with greater convenience and value.

Spotlight

EnaSolar, Solar Inverter Manufacturer

Enatel started out providing contract manufacturing solutions to the electronics industry in Christchurch, producing a modest range of products to a high quality standard at competitive prices. With the expertise and experience of the design and management team Enatel is now able to produce a wide range of products and has become one of the key providers of standby DC power solutions to the global market.

Other Infographics
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The Five Ws of Warehouse Inventory Management

Infographic | February 4, 2022

Warehouse Inventory Management is the receiving, storing, and tracking of products in a warehouse; managing warehouse staff; and optimizing storage space and costs.

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Digital Twin Bringing the Real and Digital Worlds Together

Infographic | May 4, 2022

Digital twinning is the process of developing an analytics model of real-world systems, processes, and physical assets that serves as the foundation for real-time data processing and augments human decision-making. The global digital twin market size is projected to reach USD 48.2 billion by 2026.

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Overview of Additive Manufacturing (3D Printing)

Infographic | January 27, 2022

Additive Manufacturing (AM) / 3D printing are projected to be at the forefront of Industry 4.0. AM Factors That Assist in Overcoming are : Complexity and performance,Cost reduction, Customization, Go-to-market andEco friendliness.

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The road to industrial IoT security

Infographic | February 25, 2020

IIoT drives the physical world where operational technologies are used. The risk in IIoT environments involves threats that would undermine the operational safety physical security of goods and people, environmental impact and the availability or even the physical integrity of the production process. Theft of intellectual property and trade secrets is a major concern, and the impact is not just financial, but also social, human, and ecological.

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Medical Markets Embrace Metals Additive Manufacturing Systems

Infographic | March 19, 2020

Metals additive manufacturing systems are commonly associated with one type - Laser Beam Powder Bed Fusion. While that technology has the highest distribution globally, there are other known 18 AM metals systems. In 2019, three new metal AM principals were introduced. Many are still being developed, but the global metal additive manufacturing market is valued at EUR 1.51 billion, including system, material and service sales. The medical & dental segment commands a strong place within the market, building on its first applications in the 2000s.

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Digital Marketing: The New Edge for Manufacturers

Infographic | May 4, 2022

According to recent studies, an average manufacturer spends 8% of their annual budget on advertising, generating leads, and making business deals. 94% - Customers in the B2B market research online before buying a product, 82% - Manufacturing companies that invested in digital marketing have reported increased success within the last year, 80% - Manufacturers that use marketing automation experience an increase in their leads, 77% - Marketers have noticed a significant increase in their conversion rate due to successful digital marketing campaigns.

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Spotlight

EnaSolar, Solar Inverter Manufacturer

Enatel started out providing contract manufacturing solutions to the electronics industry in Christchurch, producing a modest range of products to a high quality standard at competitive prices. With the expertise and experience of the design and management team Enatel is now able to produce a wide range of products and has become one of the key providers of standby DC power solutions to the global market.

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